API Integration

Integrate your online portals for customer messaging

Integrate your own digital service applications

Our REST API is the most comprehensive in the South African market.

A RESTful API is an application programming interface (API) that uses HTTP requests to GET, PUT, POST and DELETE data. A RESTful API, also referred to as a RESTful web service, is based on representational state transfer (REST) technology, an architectural style and approach to communications often used in web services development. You can, therefore, rest assured (pun intended) that you are using a standards-based API that your developers will love using and that is future-proofed in comparison with legacy, proprietary APIs.


The Buzz Lynx RESTful API delivers a collection of resources that allow you to integrate your own digital service applications by using controlled access to the features of Buzz Lynx exposed to you securely and reliably through the use of the API.

The API use is free


You only pay for your message bundles

Simply follow the steps to obtain an API key that will be linked to your account and you can be ready to use reliable, secure message integration with your digital service platforms within minutes.


Not registered yet? Register for free and get message credits by following the link below:

Register in the SADC region with global reach:
Register on Iwin
Register in the Americas region with global reach:
Coming soon...

How to obtain your RESTful API Key


You can be up and running in 10 minutes

Immediately after registering on one of the Buzz Lynx global portals, you will be able to click on the API button to activate API use for your account. This page will list regional sites from where you can register after deciding the best region for your use cases.


After successful registration, you will be able to generate an API key. This key needs to be supplied in the header information of your RESTful API calls. By confirming your cell phone number, you will receive 10 SMS unit credits, which you can use to verify your API.


From this page you will also be able to go to the Buzz Lynx online API documentation and test the API with your own key against the Buzz Lynx portal. All you need to do is to add your API Key to the header information and you will be on your way to experiment with and adopt our easy to use API.

Manage standard message templates

Use the API to maintain a collection of standard message templates.

Are you worried that your mobile communication may be unprofessional? With the Buzz Lynx API you can create and maintain a collection of standard mobile communication message templates. You can test messaging using your test numbers to make sure that the message is professional and conveys the right message to your target audience.


Using the Buzz Lynx API you can manage mobile messaging templates as a resource by:

  • Retrieving all templates
  • Retrieving specific message template information
  • Create new message templates
  • Update message templates
  • Delete message templates

Manage multiple contact lists

Use the API to maintain multiple segmented contact lists.

The Buzz Lynx API delivers Phone Books and Phone Book Entries as managed resources. This means that you can create unlimited contact lists (PhoneBooks) and contact list entries (PhoneBookEntry) resources.


With these API resources, you can:

  • Retrieve all phone books
  • Retrieve a specific phone book
  • Create new Phone Books that are named using your naming conventions
  • Delete phone books
  • Update phone books
  • Retrieve all contacts in a given phone book
  • Retrieve a specific contact’s information in a given phone book
  • Add new contacts to a given phone book
  • Update contacts in a phone book
  • Delete contacts in a phone book

Send ad-hoc messages

Use the API to send ad-hoc messages to individuals or groups and use as regional gateway.

Using the Buzz Lynx API Message resource, you can send any message in real-time to an individual customer or to groups of customers at any time. You can, therefore, integrate your digital service platform with Buzz Lynx using the Message resource API elements to communicate with your customers in real-time. Examples are sending one-time PINs, password activation links and many more.


With the Message resource, you can:

  • Send messages to individual customers or to groups of customers (up to 100 customers can be specified in a single API call)
  • Retrieve information about messaged sent using the ad-hoc messaging interface. This GET operation retrieves message delivery information
  • Use the messaging API from your own mobile communication platform as a regional gateway to South Africa and the SADC Region (on request) for least cost routing and compliance purposes

Manage mobile communication schedules

Use the API to create and maintain message schedules.

The Buzz Lynx API delivers Schedules as a managed resource. This means that you can create and maintain once-off campaign as well as recurring schedules. This management capability through the Buzz Lynx API ensures that you stay in control of the timing of messaging to your contacts, customers, prospects and leads at all times.


With the Scheduling API resources, you can:

  • Create new once-off or recurring schedules
  • Update schedules
  • Delete Schedules
  • Retrieve all schedules
  • Retrieve individual schedule information
  • Retrieve sent schedules information – information regarding schedules that matured and performed messaging campaigns within a given time period
  • Retrieve sent schedule messages – retrieve the messages sent in a specified time frame for a named schedule
  • Retrieve sent schedule replies – retrieve customer responses sent in response to sent schedule campaigns

Need more info?

Would you like more information? Get in touch to discuss the right solution for your business.

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